This author recently finished working on a forecasting project that employed such an approach and arrived at the following conclusions (see Bloom and Greyser, 1981): 1. Also, it is the consumerists movement, consumer protection or consumer activism, which seeks to protect and inform consumers by requiring such practices as honest packaging and advertising, product guarantees, and improved safety standards. The empirical work directed at describing and explaining consumerism has tended to be very limited in its focus. 148-163. INTRODUCTION Consumerism has been the subject of considerable discussion over the last two decades. ), The Proceedings of the 26th Annual Conference of the American Council of Consumer Interests, Columbia, MO: ACCI, pp. 19-30. 3), the team first gauged people's levels of stress, materialistic values and prosocial values in the domains of family, religion and community--in keeping with the theory of psychologist Shalom Schwartz, PhD, that some values unavoidably conflict with one another. 458-466. Moreover, at our academic service, we have our Excessive Consumerism Argument Essay own plagiarism-detection software which is designed to find similarities between completed papers … This is a problem that emerges because people have little incentive to contribute to a collective action if they can get the benefits of the collective action without contributing a any way. Becoming an Association for Consumer Research member is simple. But, most of the studies in the current marketing literature treat consumerism activity as a phenomenon of developed advanced Western economies. Darden, William R., Stanley, Thomas J., and Howell, Roy (1982), "Perceptions of Consumer Concern by Businesses, Legislators and Services: A Multivariate Linear Model," in Andrew Mitchell, (ed. The review is not designed to provide exhaustive coverage of past research studies, but, instead, to point out areas where research has been lacking or where new research opportunities have recently emerged. Numerous writers have offered descriptions of the legislative debates, the legal battles, the boycotts and demonstrations, and the fund-raising techniques that have characterized the consumer movement (see, for example, Clark,1980; Greyser, 1973; Handler, 1978; Herrmann, 1974; Kotler, 1972). In fact, a "resource mobilization" approach has essentially replaced a "discontent" approach as the dominant paradigm in the sociology literature for analyzing social movements (Zald and McCarthy, 1979; Jenkins and Perrow, 1977). JCR Call for Papers: “The Future of Brands in a Changing Consumer Marketplace” Special Issue: August 2021 Journal of Consumer Research ... qualitative, or econometrics) or conceptual. ), Consumerism: New Challenges for Marketing, Chicago: American Marketing Association, pp. (July 1980), "After a Decade of Doing Battle, Public Interest Groups Show Their Age," National Journal , 12, p. 11-39. Rebus sic stantibus, consumerism, a term used by sociologists to describe the effects of equating personal happiness with purchasing material possessions, can even do worse as long as it determines an increase in the amount of purchased goods. These organizations can provide people with "selective benefits" such as consumer education materials and redress assistance in exchange for their contribution to collective actions. A general attempt has been made to understand consumerism. The word “consumerism” means a social and economic order that encourages the purchase of goods and services in ever-greater amounts. The concept of brand loyalty is inseparable from that of risk aversion, and together they illustrate important aspects of consumer behavior. A short review is presented of previous research on the subject of consumerism. Bloom, Paul N. and Stern, Louis W. (1978), "Consumerism in the Year 2000: The Emergence of Anti-Industrialism," In N. Kangun and L. Richardson, (eds. Elites in various societies indulged in aspects of consumerism from the advent of civilization if not before. Some members of the business community would probably like to steer consumerism toward a quick death, while certain consumer advocates would like to steer consumerism toward a position of much greater importance in American politics. If you are one of the many students who need help finding Consumerism Essay Topics, then look no further. ), Consumerism: New Challenges for Marketing, Chicago: American Marketing Association, pp. Kotler, Philip (May-June 1972), "What Consumerism Means for Marketers," Harvard Business Review, 50, p. 49. The organizations that position themselves to take advantage of certain societal trends should be the most successful and will probably be at the forefront of the movement. Nothing helps one make a good prediction like a good explanation. I will try to start my analysis from the side of economy. This suggests that a constituency for consumer organizations should remain available for at least the near future. This is another way of saying what was said in the previous section about the need for more micro-level research on the supporters and clients of consumer organizations. 12-17. Additional research is clearly required to refine and find further support for these predictions. Consumerism can cause air and water pollution, land contamination, and forest degradation. Research the Internet to analyze how that product or service has been advertised. Such research is needed to begin to understand how individual consumerist attitudes get converted into group consumerist behaviors and a national consumer movement. In a broad sense it provides some of the aspirations people live in order to try and create a better life. 19-30. 8, pp. All submissions should include research that builds on past research to provide new understanding of brands and consumers. Therefore, in evaluating the reasons for brand loyalty, one must also examine which risks might generate those preferences, an… Paper Masters > Research Paper Topics › Economics > Economic History > Consumerism; Order Paper Our Prices Who We Are What We Do. Benjamin G. Serfas, University of Duisburg-Essen (1974), "The Consumer Movement in Historical Perspective," in David A. Aaker and George S. Day, (eds. © 1999-2018 Journal of Consumer Research, Inc. All rights reserved. Prepare a 15- to 20-slide Microsoft® PowerPoint® presentation in which you investigate the role of advertising in a culture of consumerism. The paper is based on secondary data and analysis is done by taking into account the literature available on the factor influencing consumer behavior across the two wheeler industry. Zald, Mayer N., and McCarthy, John D. Customer Service: 1-570-955-1438. Join; Search; Browse; Home Page; Social Issues; Free Essay Consumerism In: Social Issues Submitted By zatisfaction Words 425 Pages 2. Several ideas are offered on where the most valuable research contributions can be made in looking at consumerism in the future. William Morris 1Les écologistes, notamment dans les pays riches, ont souvent abordé la question de la durabilité environnementale en mettant l’accent sur la population et la technologie, et en reléguant au second plan le troisième terme de la célèbre équation IPAT (de l’anglais : Environmental Impact = Population x Affluence x Technology ). free essay and over 89,000 other research documents. Deshpande, Rohit, and Krishnan, S. (1982), "Correlates of Deficient Consumer Information Environments: The of the Elderly," in Andrew Mitchell, (ed. View Consumer Behaviour Research Papers on Academia.edu for free. While the previous research on attitudes and opinions has been helpful--by showing that an important element for the vitality of a social movement, mass public discontent, has been present--it has not been enough. Advances in Consumer Research: Vol. Money can’t buy happiness. ), Advances in Consumer Research: Vol. 9, Ann Arbor: Association for Consumer Research. It might also prove interesting to conduct a more macro-level study on the consumer movement similar to one that was conducted recently on the farm workers movement (Jenkins and Perrow, 1977). Thus empirical research on a more micro-level that would be consistent with the "resource mobilization" approach might examine things such as: (1) the changes over time of funding and memberships for various consumer organizations, (2) the reasons why individuals contribute to and join consumer organizations--something which Richins (1982) has, to a degree, addressed in her work, and (3) the amount of assistance and political support given to consumer organizations by certain labor unions, legislators, celebrities, and others. From the Marxist critique and various economic models to change in psychology and physiology of a modern human. How do you define/explain consumerism in healthcare?In the article titled, Rising consumerism: Winning the hearts and minds of health care consumers, the concepts of consumerism and retail-orientation in healthcare are discussed, as well as defined consumer segments. Bursts of consumerism occurred, for example, at various points in Chinese history, as wealthy landowners and aristocrats built houses with showy furniture and fancy gadgets, and showed off a parade of eye-catching costumes. It is hardly possible to even slightly touch each of those issues in 8 pages. Betsy Howlett, Washington State University, USA. 4. The predictions that have been made have generally been based on personal observations, discussions with consumer advocates, and intuition, without much rigorous theoretical thinking or empirical analysis to back them up. This social movement- which has sought to help consumers attain safer products, more information, adequate selection, and better access to redress mechanisms--has been examined by researchers from numerous disciplines using a wide variety of research approaches. What past empirical research cannot reveal, however, is why--in spite of relatively stable and favorable thoughts and feelings about consumerism across many different types of consumers--the consumer movement as a whole has had relatively dramatic ups and downs? Matthew Thomson, Western University, Canada. In this study, abstracts from the New York Times Annual Index were content analyzed to identify major events and activities that occurred between the late 1940's and early 1970's that were related to the farm workers movement. 249-268. Of course, research seeking to explain consumerism could indirectly help them and, perhaps, has helped them by suggesting causes of discontent and activism that they might try to eliminate or exacerbate (depending on what they were trying to accomplish). From the Marxist critique and various economic models to change in psychology and physiology of a modern human. It originated in 2005 at dinner party in San Francisco, where the guests decided to take recycling to another level by going a whole year without making a new purchase but they are allowed to buy used items and are encouraged to borrow and reuse whatever possible. PDF | On Feb 1, 2016, Jane Lister published Consumerism | Find, read and cite all the research you need on ResearchGate Most of the empirical research has sought to either (1) describe the characteristics of consumers who hold "consumerist" attitudes or who report being "dissatisfied" or (2) explain what has caused consumers to develop "consumerist" attitudes or to become "dissatisfied." 249-268. Similarly, a 1997 study in the Journal of Consumer Research (Vol. 270-279. It is hardly possible to even slightly touch each of those issues in 8 pages. 4. Richins, Marsha L. (1982), "An Investigation of Consumer's Attitudes Toward Complaining," in Andrew Mitchell, (ed. in Norleen M. Ackerman, (ed. There is also a need for some more macro-level empirical research that would examine how certain global indicators of the movement's health (e.g.s legislative victories, lawsuits won, information programs commenced) are related to variables such as the inflation rate, per capita income, GNP, and public attitudes. The economy is judged by the production and selling of … Put differently, one could say that these researchers have studied consumerism extensively on both a macro and micro level. Bloom, Paul N., and Ford, Gary T. (December 1979), "Evaluation of Consumer Education Programs," Journal of Consumer Research, 6, pp. omplete the Consumerism in Health Care Paper to include the following sections, as incicated: Topic Introduction and Summary: Include: An explanation to what research shows regarding customer perception of health care over the past 5 years. Molitor, Graham T. T. (1981), "Consumer Policy Issues: Global Trends for the 1980's " in Kent Monroe, (ed.) Actually, the paper refers to only a small number of past research studies three of which are the studies that were presented immediately prior to the delivery of this "discussant's" paper. Note all subsequent generation will have no variations. Here you will also find the best quotations, synonyms and word definitions to make your research paper well-formatted and your essay highly evaluated. MSU Business Topics, 28, pp. The empirical work directed at describing and explaining consumerism has tended to be very limited in its focus. Consumption itself, plus the production and waste of products used in consumption is related to pollution. On a more micro-level, a desire to be able to exert control over the fortunes of individual consumer organizations clearly exists among many consumer advocates. It is the desire to acquire.Like with anything, the ideology of consumerism has its pros and it … This author recently finished working on a forecasting project that employed such an approach and arrived at the following conclusions (see Bloom and Greyser, 1981): 1. But more direct assistance to control efforts can probably be attained by various forms of evaluation re- search. Marketing scholars (including this writer see Bloom and Stern, 1978; Bloom and Greyser, 1981), economists (Herrmann and Warland, 1980), futurists (Molitor, 1981), and consumer advocates themselves have spoken out freely and frequently about consumerism's future. Public discontent with certain features of the marketplace, and a consequent desire for consumer protection initiatives in areas like product safety and health care, have not diminished in recent years (public contentment with government has diminished). Paul N. Bloom (1982) ,"Research on Consumerism: Opportunities and Challenges", in NA - Advances in Consumer Research Volume 09, eds. It should be recognized, however, that evaluation research of consumer programs can be extremely difficult and frustrating (see Bloom and Ford, 1979). Clark, Timothy B. Com 220 Final Paper / Consumerisms Effect ...Consumerisms Effect Consumerisms Effect Consumerism is defined as, “the theory that an increasing consumption to goods is economically desirable; also: a preoccupation with and an inclination toward the buying of consumer goods” (“Consumerism,” n.d.). Examining the potential resource mobilization skills of the individual organizations making up the movement. Furthermore, only limited effort has been devotedtoward other types of micro-level studies, such as investigations of individual consumer groups, their supporters and clients, and the reasons why people choose to become supporters or clients. Herrmann, Robert O. 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